Mojeeb Lead Qualification for Amman Real Estate Group
AI qualified leads boost sales pipeline velocity by 2.8x and secures 100% after-hours response coverage.
The Challenge
Amman Real Estate Group ran extensive Facebook marketing campaigns generating over 150 leads daily. The sales team spent hours calling prospects, only to discover that 70% of them were unqualified, had wrong numbers, or had budgets far below specifications. Leads generated after-hours were left uncontacted until the next day, resulting in a low conversion rate.
The Solution
Makeflow integrated Mojeeb AI as a WhatsApp assistant. Ads redirected prospects to WhatsApp where Mojeeb qualified them instantly. The AI chatbot inquired about: desired location, property size, available cash, and timeline. Only pre-qualified leads with matching criteria were pushed to the CRM dashboard, alert notifications were sent to sales reps, and disqualified leads were saved for email campaigns.
The Results
The team reported instant improvements in sales efficiency:
"Mojeeb allowed our sales reps to focus strictly on real buyers. It filters out unqualified leads before they ever reach our sales pipeline. It changed our ad ROI completely!"